Below are official details on the scheduled November 18, 2017 lecture to be delivered by James Bond watch expert Dell Deaton at the National Watch & Clock Museum.

Columbia, PA (10/30/2017)

The Internet Made James Bond Watches Collectable

Dell Deaton, James Bond watch expert (2011)

Dell Deaton with the watch he discovered: Ian Fleming’s own James Bond watch, a Rolex reference 1016 Explorer. © 2011, 2017, All Rights Reserved. USA

Who can remember when we had to wait until after a new movie premiered to find out what kind of wristwatch James Bond was wearing? When the only way to figure out how to set your watch if you lost the instructions was to write a letter to the manufacturer and request that they mail you a duplicate? Or a motion picture were no one in production even bothered to identify the 007 watchmaker?

In the next presentation of TIMEtalks at 11:00am on Saturday, November 18, at the National Watch & Clock Museum, author and presenter Dell Deaton will substantiate the argument that it was the Internet that uniquely made James Bond watches collectable.

The audience will then be given a close look at what that collectability actually means. Deaton will unpack what the organization and availability of watches through marketplaces such as Amazon and eBay have come to mean in terms of typical downward pricing pressures due to commoditization. Also included will be a look at how the social aspect of influential online channels have introduced and perpetuated an emotional component that drives premium pricing.

Museum Director Noel Poirier explained the importance of this presentation continue reading…