
How do you know for certain it's a James Bond watch?
Any effort to definitively identify a James Bond watch brand and model requires balance.
The more common extreme is largely uncritical, effectively wishful thinking. “I wanna believe this is a James Bond watch — voilà, it is!”
It’s the guy on the fan forum who’s already overextended in some path through Omega or Rolex. He owns it; to be wrong in having made that choice risks painting him a fool, so he just keeps insisting it is, hoping repetition will trump reality.
Bought in through impulsiveness, or a sale pitched to him as too good to be true. Add to that a dollop of ego, and he’s determined to shut out any data that conflicts with his point of view, regardless of how credentialed, substantiated, or otherwise indisputable.
Or the fella caught up in the limelight after posting “his” definitive list of James Bond watches on the Internet.
With each response of praise, he grows less able to admit that no one knows less about his own list than he does, since he actually only cut-and-pasted it from elsewhere (can’t believe no one else hasn’t seen this gem before!). Challenged to account for labeling the obvious Heuer PVD Night Dive watch featured The Living Daylights as a stainless steel Submariner, for example, he’s quick with an indignant, “Why so serious? James Bond is only a fictional character, don’cha know?”
A retort that could only be uttered by someone who knows little or nothing about watches. The sort who drones on at a fine restaurant — attempting to cover the fact that she’s grossly outclassed — grasping at straws to fit in by saying, “I could make this same dish a lot cheaper at home.”
Yeah, and the Seiko G757 “Silverwave” and “Sports 100” originally cost the same to manufacture.
Silly goose! That’s hardly the sole determining factor for valuation of wristwatches. Nor, for that matter, many other things. And it’s specious to argue that objective measures of enhanced brand value by association with “a fictional character” somehow negate that value. Just ask Tony the Tiger. Or are you gonna let a cartoon make a fool of your pontifications as well?
At the other end of the spectrum is continue reading…